Are you taking this simple step to help people find you?

Today’s insight is pure brass tacks.

Because as much as I love the big-picture work — vision, resonance, energetics, the spirit of your business — I also really love the small, practical moves that make it easier for the right people to find you.

This is one of those moves:

Get your business listed on Google.

It’s one of the simplest ways to become more visible, more credible, and more real in the eyes of someone who’s looking for help and deciding who to trust.

And if you’re a local business, or you serve clients in a specific region it's even more important.

The good news: it takes less than an hour.

Here’s how to do it.

Step-by-step: List your business on Google

1. Go to Google Business Profile
​Search “Google Business Profile” and click the official Google link that says Manage now.

2. Sign into the Google account you want to use
​A business email is great if you have one, but a personal Gmail works just fine.

3. Add your business name
​If it already exists, Google may prompt you to claim it.

4. Choose your business category
​Pick the closest match (you can adjust later).
Examples: Life coach, Reiki practitioner, Consultant, Wellness center, Yoga studio, etc.

5. Choose whether customers can visit your location
​– If yes: add your address (this will show publicly).
– If no: choose I deliver goods and services to customers and add a service area instead. This is perfect for home-based businesses or service providers. (This is what I did, and I selected the whole country as my service area.)

6. Add your contact info
​Add a phone number and website.

If you don’t want your personal cell listed, keep reading — Google Voice instructions are coming up.
​
​7. Verify your business
​Google will ask you to verify via postcard, phone, email, or video. Follow the steps — this is what helps you actually show up in search and Maps.

8. Fill out your profile
​– Business description
– Services
– Hours (even “by appointment” is fine)
– Photos (headshot, workspace, brand images)
– Booking link, if you have one

9. Ask for 3–5 reviews
​Reviews are a huge trust signal. Start with people who already love you.

10. Set a simple maintenance rhythm
​Once a month, add a photo, short post, or update a service. Five minutes. Google loves freshness. Set a calendar tickler so this doesn't fall off your radar!

Scheduling regular maintenance also takes the pressure off of getting it perfect on Day 1. Let good enough be good enough, and improve it over time.

How to get great reviews

Not all reviews are created equal.

The most helpful ones don’t just say “She’s amazing!”
​They tell a short before → after story.

When you ask for reviews, try guiding people with a prompt like this:

If you’re open to it, could you share a sentence or two about
– where you were before we worked together
– what shifted
– and how things feel now?

A few tips:
– Ask while the work is still fresh
– Reach out to 5 people personally to start; you want to drip in reviews, not load dozens all at once
– Include the direct link
– Let people write in their own voice. Authenticity is way more valuable than polish.

Transformation-focused reviews help future clients recognize themselves and feel safe reaching out.

A small ask

If you want to see what I mean by a really helpful review, you can take a look at the reviews on my own Google listing here.

And if we’ve worked together and you loved the experience, I’d be love if you left a 5-star review sharing what shifted for you. (OK, I know I said not to send out one mass email…but notice I started by reaching out to a small handful of folks. It’s a balance!)

Bonus: Set up a Google Voice number

If you want a business number without sharing your personal phone:

1. Go to Google Voice
​Search “Google Voice” and sign in.

2. Choose a number
​Pick your area code — or your target market’s area code if you want that familiarity.

3. Link it to your phone
​Calls and texts forward to you, but callers only see the Google Voice number.

4. Use it on your Google Business Profile
​Add this number instead of your personal cell.

And how to block the robocalls

After I set up my Google Voice number, I got spam calls at an infuriating rate. Twenty calls, some days. I don’t want that for you! Here’s how I put a stop to it:

In Google Voice:​
​– Turn on spam filtering
– Turn on Send calls to voicemail

Yes, this will send all calls to your voicemail, but I prefer this to getting 20 spam calls per day. I see all voice messages in my email right away, so if I get a legitimate call, I can get back in touch promptly.

Let me know if you're committing to getting your business listed on Google in the coming week. I'll check back in and see if you need support, or how I can cheer you on.